Hi! I’m Anastasia.

I’m a writer and content strategist focused on brand voice, narrative and messaging.
Over the past 15 years I’ve worked with organizations like Microsoft, Bain & Company, SAP, Adobe and Getty Images to build brand narratives and translate complex ideas into clear, compelling stories across product, marketing and editorial contexts. I got my professional start at Condé Nast, where I developed the editorial instincts I still rely on today.
I’m especially drawn to projects involving brand voice and verbal identity, naming and messaging, thought leadership and research storytelling, and creative and editorial work with a strong point of view.
Based between New York and Madrid, working with clients globally. Currently taking on select freelance and contract projects.
Anastasia was born and raised in New York City and has lived in Spain, Scotland and Germany. She speaks English, Russian, Spanish and German and holds a BA from NYU’s Gallatin School and an MLitt in Creative Writing from the University of St. Andrews.