As a social media manager for Plymouth Gin, I helped the influencer marketing team at Obviously increase the brand’s Instagram audience by over 20,000 followers in a little over a year.
I conducted full content creation across Instagram, Facebook and Twitter, writing copy for all platforms and sourcing images from stock libraries and influencers, and sometimes featuring my own:
With our efforts combined, we were able to produce 23 million impressions with the #PlymouthExplorer campaign.